Q: Who is the typical Lucky Brand woman?
A: She’s free-spirited and artistic, someone with a unique approach to style who doesn’t take life too seriously.
Q: Where do you draw most of your inspiration for your designs?
A: All kinds of great ideas come from flea markets and vintage shops, and then it gets a touch of free-spirited Southern California. Our prints and ornaments are also inspired by different cultures around the world. It’s a great mix of old and new that results in some truly unique details.
Q: Who are your major influences?
A: Anyone who is passionate about what they do.
Q: What do you feel you bring to the industry?
A: I think I’ve brought a nice balance between feminine dress and the casual lifestyle. Lucky Brand shoes are great for a walk near the beach (or around the mall) as well as for a night out.
Q: What’s the ultimate message you want to get across through your shoes?
A: I think shoes say a lot about someone’s personality, so don’t be afraid to express yourself through Lucky Brand shoes!
Q: Did you attend school for design or are you self-taught?
A: I have a degree in economics, but realized my passion was for design and footwear, so I switched gears and pursued a design program in New York.
Q: What are some of your favorite shoes in the line?
A: That is like choosing your favorite child — I’m not sure I can do that. But if I really had to choose, I would say right now that I am obsessed with our Emmie ballet (it’s just “flat out” perfect), and I think every woman probably wants a Miller wedge because it’s just so comfortable but still trendy. Our Dyana is a great summer option for a ballet and the ankle strap makes it sexy, too.
Q: What are some key trends we will see from your line next season?
A: I’m big on color in boots/booties (our leathers translate really well into rich jewel tones). I’m also on board with the moto trend that’s happening, and new interpretations of western. Oh, and of course, ballet flats in all shapes and sizes.
Q: Tell us about a shoe you will never forget.
A: While I was in the footwear program, I designed an equestrian boot/mule/flat. It was pretty creative, but I was so proud of it. That was a shoe nobody could forget!
Q: Which shoe should no woman be without?
A: The perfect ballet flat: Lucky’s Emmie!
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